Don't bother with splash pages.
A splash tender is normally a pointless tender people put on their websites as an introduction. The tender normally contains some variety of image on with a big click here to enter sign, or sometimes people don't say anything and meet hope you will click on the picture to enter their site. Splash pages are fairly pointless and it is meet creating more work for your traveller as they have to click the mouse button an extra time meet to see the content of your site. By removing the splash tender the traveller can get to see the best parts of your place straight away, without having to wait for a pointless tender to load.

Keep your guidance simple.
To put it only if your guidance is too complicated and people don't understand how to get around your place this is a huge web design fault. If a traveller doesn't know how to navigate around your place they will get frustrated and end up leaving. Keep your guidance simple and try to avoid using scripts or complicated flash based menus, not all browsers support scripts, so some of your visitors might be missing out on important.

Keep your paragraphs reasonable readable lengths.
Although having lots of relative and informative content on your website is good, it is a bad intent to have the blocks of text to big. Not everyone likes reading and to such can deter a visitor. If you keep your paragraphs in reasonable lengths it is such easier for a traveller to read and absorb.

Use CSS for style.
Make sure your text is readable by using a standard font which is compatible with another systems. While some fonts may look good on your computer another people might not have that font installed. It is good web design practice to use CSS when building you site. CSS or Cascading Style Sheets are a perfect way to set and change your websites font and size settings. The great thing about using CSS is that you can change the look of your whole place only by editing the one file.

Test how your place looks in another web browsers
When you are building your place and still in the web design initiate it is important to check how it looks on another browsers, meet because it looks dustlike in internet explorer doesn't mean it looks good on Firefox or Opera. A lot of people use alternative browsers and if the website looks like a complete mess then you will loose that traveller for ever. You can check your sites web design to make sure it complies with the web standards at the w3.org website. Validating your tender will help to ensure it works properly on another browsers.